This service focuses on converting prospects into clients. It involves crafting a series of targeted emails (bulk email) that are automatically sent to leads based on their interactions (e.g., downloading a whitepaper, visiting a specific product page). The content would educate them on your engineering development capabilities, AFT software benefits, and relevant industry insights, subtly guiding them towards a sales conversation.
Service Rollouts
When you’re rolling out a new engineering service, an AFT software upgrade, or a special offering, bulk email is essential. This service includes designing compelling email announcements, segmenting your audience (e.g., existing AFT users, engineering leads), and sending out timely communications to generate excitement, drive adoption, or inform about new features.
Audience Reach
Position your firm as an industry authority by consistently sharing valuable content. This service leverages bulk email to distribute your latest technical whitepapers, case studies on successful engineering projects, AFT software tips, and insightful blog posts to your subscribers. It helps maintain engagement, builds trust, and keeps your firm top-of-mind.
Webinar & Event Promotion
If you host webinars on engineering best practices, AFT software demonstrations, or participate in industry events, bulk email is key for promotion. This service involves creating registration-driving email sequences, sending reminders, and following up with attendees and no-shows to provide recordings or additional resources.